A Look Into Behind the Scenes: Lucy’s Dream

Fresh off our edit bay:

Glass Eye Productions produced, shot, and edited a multi-region commercial TV spot for John Deere, the largest agricultural machinery company in the world. The spot was shot on an organic farm location in Moorpark, CA. Glass Eye Productions handled the entire production process including location scouting and casting.

The in-house advertising team in Olathe, Kansas, created the script. We really liked the concept and story and felt it connected with a segment of their consumer base that often gets overlooked.

The campaign has been very successful for John Deere, and our Glass Eye crew feels fortunate to have been a part of it.

Lucy’s Dream Storyline

Lucy has always dreamed of owning her own business. She knows about produce, but not about horsepower. The John Deere 3E tractor is easy to work with and provides the support Lucy needs to fulfill her dreams.

Click for an exclusive look – Lucy’s Dream

Behind the Scenes Photos (Production stills courtesy of Nate Luke Photography):

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